Created by web designers, for web designers, The Waffle helps you find premium WordPress plugins, themes and tools
to create, customise and manage websites and online shops at more affordable prices.

Created by web designers, for web designers, The Waffle helps you find premium WordPress plugins, themes and tools to create, customise and manage websites and online shops at more affordable prices.

Discover premium WordPress plugins at discounted prices to add new features, create pages and forms,
manage online shops and simplify your website’s administration.

Discover premium WordPress plugins at discounted prices to add new features, create pages and forms, manage online shops and simplify your website’s administration.

Explore all plugins Explore all plugins

Find premium WooCommerce plugins at discounted prices to extend the features of your online shop and
manage products, checkout, orders, payments, marketing and other ecommerce features.

Find premium WooCommerce plugins at discounted prices to extend the features of your online shop and manage products, checkout, orders, payments, marketing and other ecommerce features.

Explore all plugins Explore all plugins

Discover premium WordPress themes at discounted prices to create business websites, blogs, portfolios and online shops
by choosing designs and features suited to your project.

Discover premium WordPress themes at discounted prices to create business websites, blogs, portfolios and online shops by choosing designs and features suited to your project.

Explore all themes Explore all themes

Guides, insights and advice on WordPress, WooCommerce, plugins and themes
to help you choose the right tools and make the most of them in your projects.

Guides, insights and advice on WordPress, WooCommerce, plugins and themes to help you choose the right tools and make the most of them in your projects.

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Answers to the most common questions about WordPress plugins and themes,
original files, licences, usage and updates available on The Waffle.

The Waffle uses a distribution model that makes it possible to offer a wide range of premium WordPress plugins and themes at discounted prices. Distribution methods and applicable terms may vary by product and are explained on the relevant product page.

Yes. Products supplied as downloadable files are provided using original, unmodified files. The Waffle does not modify plugin or theme code before distribution.

A downloadable product is supplied as a file that you install on your WordPress website, and you can download new versions as they become available from your account. A licence instead involves activating the product under specific procedures and terms, which may include different update arrangements. Always check the product page before purchasing.

It depends on the product and its terms of use. Products supplied with licences that allow use on multiple installations may be used in accordance with the applicable terms, while products requiring activation may limit the number of active websites. Any restrictions are stated on the product page.

I plugins and themes purchased from The Waffle do not expire. Once you have purchased a downloadable product, you will continue to have access to the product and new versions available on The Waffle, including updates, with no time limit.

Products sold under specific licence terms are an exception. For example, the Elementor Pro licence is valid for 12 months and is subject to the terms stated on the relevant product page.

When a new version becomes available on The Waffle, you can download it from your account and install it on WordPress, replacing the previous version. Some products may have different update methods, such as updating directly from the WordPress dashboard; where applicable, these are explained on the product page.

New versions are made available on The Waffle once they have been obtained and prepared for distribution. An update may therefore not be published immediately after the developer releases it. You can check the currently available version on each product page.

You can visit the Changelog page to see recently updated products and check which new versions are available on The Waffle.

Start with the feature you want to add and check the specifications, compatibility and requirements listed on the product page. You can also browse the categories for WordPress plugins, WooCommerce Plugins e WordPress Themes to narrow down your search.